In this article, we will talk about What is important for my Instagram: Post or Reels?
When it comes to Instagram, both Posts and Reels play important roles, but their effectiveness depends on your goals and target audience.
But There are so many contents on Instagram these days including:
- Reels
- Single Photo Posts
- Carousel Photo Posts
- Video Posts
- Live Videos
- Guides
- Stories
REELS
Let’s start with Instagram reels. Reels are like a short video similar to tik-tok. It is the new way to connect your audience in a very unique way.
PHOTO POSTS
Photo posts is the second most important on Instagram. This is where Instagram started years ago, it is the most easy content on the app. Creating and engaging Instagram posts involves a blend of eye-catching visuals, compelling captions, and thoughtful interaction with your audience.
CAROUSEL POSTS
Carousel posts basically a set of pictures up to 10 images but in a single posts viewers can see through the scrolling users can use cool and eye catching graphics in these post. These carousel posts have the potential to reach a colder audience with hashtags, but it’s still not a big part of reaching that new audience.
VIDEO POSTS
This is pretty similar to a normal posts its just like a long video in one post but this is not much popular as a reel now days.
LIVE VIDEOS
Honestly, they’re one of the most interactive parts of the platform and great for connecting interaction with your audience. Once you’re done with live session then you can share your live video on Instagram as a video posts or as a story so, people can see your live session’s any time.
GUIDES
Creating a well-structured and engaging Instagram Guide can help you provide valuable information to your followers, showcase products, or highlight your favorite posts in one place.
STORIES
Stories are the most easier and less time-consuming way on Instagram. Stories don’t reach a cold audience but they’re super interactive.
WHAT TYPES OF CONTENT SHOULD YOU CREATE?
In today’s time, Instagram is the most viral and used social media platform, and reels are more engaging than posts because now the viewers are watching and interacting with the reels. If your account is a business account, then you should most likely post the reels rather than the posts, and according to industry standards, it is mandatory to post 4 to 7 reels per week if you want to grow your page and connect with the audience.
In today’s times, if your reels are trending, you can also add a gift option. If a viewer likes your content, they can gift you a reel in the form of money.
Conclusion:
Ultimately, whether to focus more on Posts or Reels depends on your specific goals:
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To grow your follower base and increase visibility, prioritize Reels.
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If you aim to maintain a strong, consistent brand presence and engage your current followers, focus on high-quality Posts.
If you want to know how to viral your reels according to trending audio, you should check out this blog.
